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Prediction markets push NFL customer spending close to sportsbook levels
Eilers & Krejcik says acquisition costs are approaching $200 per trader, raising the prospect of a more expensive fight for bettors.
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Fanatics folds prediction markets into Sports & Casino app
Existing users can keep their account data and rewards as the company rolls sports betting, casino play and event contracts into a single interface.
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Fanatics buys BGC exchange to build out prediction markets
The company said the deal gives it its own CFTC-registered exchange and clearinghouse, while BGC will help develop new market-data products.